Technology problems are people problems.  We use human centered design and design thinking to research, improve and innovate human experience.

Gisele Waters, Ph.D. 
Research & Operations
John C Waters
Data Engineer

Gisele leads professional services  which provide innovation research on user, behavior, and organizational practices. She also leads the development and operationalization of prevention and health services inside a Federally Qualified Health Center (FQHC). The largest FHQC in Texas is transforming traditional primary care for seniors by integrating a state-of-the-art diagnostic environment focused on prevention and wellness using artificial intelligence. The diagnostics include biological age assessments and a set of high-tech stations that examine the body and mind providing a much broader and deeper understanding of health to support seniors in their healthcare journey. Her experience with human teaching and learning across industries brings much needed perspectives to innovation & design research. Her work with best practices and standards development has helped clients use leading frameworks in change and implementation. Gisele is Working Group Chair of a new IEEE-SA standard P3119 and an expert member on professional standards development at IEEE (Institute for Electrical & Electronics Engineers): 7000-2021, P7004, P2418.6, ECPAIS and 2089-2021. She also Chairs the research of doctoral candidates as Adjunct Faculty Fischler School of Education at Nova Southeastern University.    

John Waters leads the technical design and architecture collaborations on data strategy and solutions. Across industry verticals and business functions, John can transform any existing application, business need and technology challenge into an optimal solution. Deep experience he has in the energy, process and information technology industries providing technical design, architecture, and project management. John helps define architectural guidelines and specifications for production related IT systems that improve business' agility, efficiency while reducing implementation costs.  He is an adaptive, creative and out-of-the-box thinker, great at articulating complex issues and designs within large organizations to convince, guide, and ultimately focus on the goal of making complex solutions work simply and perform well.